FogBugz has competitors, I think especially Jira, but it's hard to dominate the market if you only target 5-10%.
Isn't pg an entrepreneur who has reaped similar dividends from a similar formula of "blogging"? i.e. a book/essays addressing bigger issues, has indirectly promoted YC.
pg's "job" is to reach smart geeks living anywhere, convince them he knows what he's talking about and then fund the best among them.
Blogging = high return on effort. He's reaching many geeks and selling them on his qualifications all at once.
Joel's "day job" is managing and encouraging the growth of his (NYC-only) company. Blogging has a lower return on effort because only a small percent would be able/interested in moving to NYC to work for him. Local advertising in NYC would probably provide a better return on his time/money.
Isn't pg an entrepreneur who has reaped similar dividends from a similar formula of "blogging"? i.e. a book/essays addressing bigger issues, has indirectly promoted YC.