From what I've been reading the attacks were not sophisticated, mainly using SQL injection. Many here on HN understand that kind of threat but it seems lots of companies and important services don't. Is it possible that the attention shone on these simple/trivial hacks will cause those less security conscious admins to get rid of that low hanging fruit?

If so, it should help reduce the impact of a broad, simultaneous attack across many sites from much more dangerous foes. I am not saying it is right, but it may be more effective than the legislation our congress comes up with to protect us, with fewer nasty side effects.