The challenge with that is avoiding companies manipulating results. IMDB works reasonably well with thousands of people going on and rating any given movie - it's harder for a company to mess with those ratings because they'd need a lot of accounts. Plus there's no real incentive to - people don't just go and watch the highest rated movie, they watch multiple movies and often don't even care about the ratings if it has an actor they like or is in their favourite genre or whatever.
With something like exercise bikes, the calculus changes. You're going to have much fewer ratings, and people tend to only buy one bike every 10+ years, and they'll want to buy the best one they can afford. Now there's a real incentive for a company to manipulate the ratings, and it's also much easier to do so.
I totally agree though that the current inability to answer the question isn't new. And I don't think that will change - I don't really see a viable alternative to the current situation. But if someone comes up with one then I'll be very excited to see it, as the current approach of using lists from big sites to go find higher-quality reviews from smaller sites is not the most efficient. But maybe that's not the worst thing - I like that there's still value to small independent reviewers.
With something like exercise bikes, the calculus changes. You're going to have much fewer ratings, and people tend to only buy one bike every 10+ years, and they'll want to buy the best one they can afford. Now there's a real incentive for a company to manipulate the ratings, and it's also much easier to do so.
I totally agree though that the current inability to answer the question isn't new. And I don't think that will change - I don't really see a viable alternative to the current situation. But if someone comes up with one then I'll be very excited to see it, as the current approach of using lists from big sites to go find higher-quality reviews from smaller sites is not the most efficient. But maybe that's not the worst thing - I like that there's still value to small independent reviewers.