This sort of post shows how doomed some managers are.
I think the question "how do I motivate programmers" comes up when the business model is "think up an idea for software, write functional specs, hire programmers, have them code it." If you're going to take this approach, then I suppose "motivating" your programmers will be important to you.
But this is like asking your tennis coach how to generate more power when hitting the ball late off your heels. If you insist on hitting the ball this way, there are a few techniques that can help you make the best of a bad situation. But the player who gets to the ball early is going to beat you 9 times in 10.
I think the question "how do I motivate programmers" comes up when the business model is "think up an idea for software, write functional specs, hire programmers, have them code it." If you're going to take this approach, then I suppose "motivating" your programmers will be important to you.
But this is like asking your tennis coach how to generate more power when hitting the ball late off your heels. If you insist on hitting the ball this way, there are a few techniques that can help you make the best of a bad situation. But the player who gets to the ball early is going to beat you 9 times in 10.