I agree. I wasn't expecting it to be within my price range (though I'm glad that it is).
Buying is a trivial decision at $300. We sell a $350 product, with high margins. A single sale and this course pays for itself. (2-3, if you include my time spent watching and implementing it)
edit: turns out I didn't even notice the price. It's actually $250. I was prepared to pay anything up to $400 without thinking about it or discussing reimbursement with my company.
But if that price was $2,500 I am sure there'd be a discussion with finance and budgets become involved. In person 5 hour courses don't cost that never mind web videos. Quite frankly, he wouldn't sell many at $2,500 - not sure if it's a 90% drop in sales but it could be.
Buying is a trivial decision at $300. We sell a $350 product, with high margins. A single sale and this course pays for itself. (2-3, if you include my time spent watching and implementing it)
edit: turns out I didn't even notice the price. It's actually $250. I was prepared to pay anything up to $400 without thinking about it or discussing reimbursement with my company.