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The experience with Top Gear has probably influenced the reaction here. I don't find it childish to strongly defend your product if you believe a journalist has written a hack job on it.


>I don't find it childish to strongly defend your product if you believe a journalist

Childish really is the best word for it.

It wasn't a measured, intelligent response. It came across as a "beat the journalist up" because they posted a bad review. Reminds me of the sort of thing you see bad restaurant owners do when they respond to diner's complaints.


It came across as a "beat the journalist up" because they posted a bad review. Reminds me of the sort of thing you see bad restaurant owners do when they respond to diner's complaints.

I disagree completely -- a better analogy would be that a restaurant owner gets pissed off because the reviewer complains of a fly in his soup when circuit cameras reveal this was never the case.


And then everybody rushes to the defense of the reviewer saying "He was just explaining what a fly in the soup would have been like!" and "Yeah, but the soup was cold and took to long to come out!"


A bad review is not the same thing as a dishonest review.

It wasn't that Broder simply disliked the car. Musk felt he had falsified data to make Tesla look bad.


I didn't think the initial article made Tesla look bad at all.. It pointed out a few problems such as needing charging stations closer together, better awareness on electrical card and maybe a better understanding of the effects of cold on a battery... Other then that I thought the car and Tesla seemed fine ul until Musk's responses.


Yes, he picked a fight. This is an effective PR method, though it would be better if it wasn't.

It will make some people rally to his cause more, and it will turn some people off (likely the ones who wouldn't buy the cars anyway).

If you wanted to criticise the response you could call it cynical, but I think you'll agree that's a long way from being childish.




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