When you understand that the majority of people out there are followers, cannot be bothered to risk making anything on their own, are in constant search of leaders to tell them what to say and believe, and take the lowest-effort path to approval and attention (eg sensationalist simple-minded criticism), and that there are others out there who are aware of this and exploit it (eg bloggers), and that all this is the norm and has been, you'll be better prepared to deal with, or better, ignore the haters.

People are lazy and selfish and will do whatever it takes to satisfy both behaviors.